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Clemenger BBDO Sydney Wins GoCatch Pitch -B&T

Clemenger BBDO Sydney Wins GoCatch Pitch

GoCatch, Australia’s favourite taxi and ridesharing smartphone application has appointed Clemenger BBDO Sydney as their lead creative agency to turbocharge the company’s next period of national growth. Three agencies were shortlisted for a competitive pitch process that concluded in Sydney this week. Clems Sydney has assumed responsibility for all brand strategy and above the line communications effective immediately.

You Chews forced to change name after cease and desist letter

You Chews forced to change name after cease and desist letter: Why it was the “best thing that could have happened” for the Sydney startup – StartupSmart

You Chews has been forced to change its name after receiving a cease and desist letter earlier this year, with the Sydney startup now going by the name Caitre’d. But founder Liz Kaelin says this was the “best thing that ever happened” for her startup.

Shark Tank to cease-and-desist- how Sydney startup You Chews became Caitre’d

You Chews forced to change name after cease and desist letter: Why it was the “best thing that could have happened” for the Sydney startup – StartupSmart

You Chews has been forced to change its name after receiving a cease and desist letter earlier this year, with the Sydney startup now going by the name Caitre’d. But founder Liz Kaelin says this was the “best thing that ever happened” for her startup.

DoseMe bespoke Rx

DoseMe bespoke Rx :: Pharmacy Daily

BRISBANE-BASED software firm DoseMe is targeting both the hospital and the primary care sectors with its easy-to-use medications dose individualisation tool, reports Pulse+IT. The DoseMe system has been optimised for a range of antibiotics, anti-coagulants, chemotherapeutic agents and immunosuppressants handled by hospital pharmacies but also in the primary care setting for notoriously difficult to dose drugs with a narrow therapeutic range like warfarin, the report said.